HTML5 and Video Websites
The common suspicion among Internet communities is that the major video websites like YouTube or Vimeo will not be applying or implementing the new HTML5 standard anytime soon. And from a business standpoint, you would really wonder what the rush is all about. Full implementation is on 2022, which gives the tech companies 10 years to prepare for it – and not even tech companies can see that far ahead into the future. Maybe there will be some preparations and feasibility studies made by YouTube regarding the impact of HTML5 and the disappearance of the Adobe Flash plugin in the near future, but that will be all. 10 years is simply too long for a tech company to prepare for – it is like giving homework to a student and asking him to submit it at the end of the school year.
And with the capabilities of any tech company, maybe two years is all the preparation the company will need – certainly not ten years. From a business perspective, it would be better to wait and see how the markets and the Internet communities react to the new capabilities of HTML5. There is no need to invest heavily in something that may or may not happen, and even if it does, it is still too early in the game to make crucial decisions.
And while the big tech companies are whiling away the time, now is really the time to act, for the smaller websites. Blogs, for instance, can produce rich content on their web pages through HTML5, even if they might have to need a PSD to HTML5 service to create it. It is a small enough investment, compared to what the stakes are going to be. If you can get video up and running on your website without the need for YouTube through a PSD to HTML5 service, that certainly is a start, and will probably make the bigger video websites worry more about HTML5 and what the nearer future holds.
